Google Analytics Developer

Job Description

Job Description: Google Analytics Developer & Reporting Analyst to support a 2?3 month project focused on auditing, optimizing, and expanding our digital analytics setup. You?ll own the GA4 tracking infrastructure, ensure data accuracy, and create insightful dashboards that drive decision-making across digital, marketing, and product teams. Key Responsibilities ? Implement, audit, and optimize Google Analytics 4 (GA4) tracking via Google Tag Manager (GTM) ? Configure custom events, user properties, ecommerce tracking, and conversion goals ? Coordinate with developers on dataLayer setup and tag implementation ? Build and maintain reporting dashboards in Looker Studio (Data Studio) or GA4 Explorations ? Deliver clear documentation of analytics architecture and KPIs ? Ensure full data integrity and troubleshoot discrepancies across platforms Required Skills ? 3+ years of experience with GA4, GTM, and web analytics tagging ? Strong command of Looker Studio, GA4 reports, and custom dashboarding ? Proficiency with JavaScript, HTML, and event debugging tools ? Audit and optimization of our existing GA4 and GTM setup ? Dashboard creation in Looker Studio ? Documentation and knowledge transfer Nice to Have ? GA4 export experience using BigQuery and SQL ? Familiarity with Firebase, Consent Mode, or GDPR compliance ? Experience in B2C funnels, CRO, or UX analytics Expected Deliverables (within 2?3 months) ? Validated GA4 & GTM implementation with clearly tracked KPIs ? Reporting dashboards tailored for key business stakeholders ? Event tracking plan + documentation for future scalability ? Optional: Training session or handover for internal teams