Digital Marketing Strategist

Job Title: Digital Marketing Strategist

Company: Guby Rogers

Location: Gurugram, Haryana, India (On-site)

Employment: Type: Full-time

Guby Rogers is dedicated to empowering individuals and businesses globally through its three specialized verticals: Guby Rogers Academy, Guby Rogers Ventures and Guby Rogers Global. The organization focuses on skill development, startup consulting, branding solutions, business growth strategies and global career opportunities. Through innovation-driven initiatives and impactful campaigns, Guby Rogers aims to create meaningful growth for individuals, startups, and enterprises.

We are seeking a Digital Marketing Strategist to lead and strengthen our digital presence across multiple platforms. The role requires hands-on experience in social media marketing, paid campaigns, SEO/SEM, branding and performance tracking. You will play a key role in building and scaling Guby Rogers online visibility while collaborating closely with the creative, branding and business development teams to execute impactful marketing campaigns.

• Develop and execute digital marketing strategies aligned with company goals and brand positioning.
• Manage and optimize campaigns across Google Ads, Meta Ads, LinkedIn Ads and other digital platforms.
• Handle SEO/SEM, social media marketing, influencer collaborations, email marketing and lead generation activities.
• Create and manage engaging content strategies for Instagram, LinkedIn, YouTube, Facebook and other platforms.
• Track campaign performance, analyze KPIs and prepare detailed performance reports with actionable insights.
• Conduct market research, audience analysis, and competitor analysis to improve campaign effectiveness.
• Collaborate with the creative and content teams for graphics, reels, promotional videos and branding materials.
• Manage online engagement, brand communication and community growth across platforms.
• Stay updated with the latest digital marketing trends, AI tools and social media algorithms.

• Bachelor’s degree in Marketing, Business, Management or related field.
• Proven experience in digital marketing, social media management or performance marketing.
• Knowledge of Google Analytics, Google Ads, Meta Business Suite, SEO tools and content management platforms.
• Strong understanding of branding, content strategy, lead generation and audience targeting.
• Excellent communication, analytical and creative problem-solving skills.
• Ability to multitask and work effectively in a fast-paced environment.
• Experience in handling paid campaigns and performance marketing is preferred.
• Candidates with personal branding, agency or startup experience will have an added advantage.

• Location: Sector 43, Gurugram, Haryana (On-site)
• Working Days: Monday to Saturday
• Timings: 10:30 AM – 6:00 PM
• Device Requirement: Candidates must carry their own laptop