Digital Marketing Specialist

Company Description

Founded in 2003, Metnoia NewHealth Institute is dedicated to improving lives through comprehensive diabetes care that meets world-class standards. The Institute is a multidisciplinary center of excellence, staffed by a team of experts including diabetologists, dietitian educators, mental health counselors, exercise physiologists, and podiatrists. Equipped with advanced facilities for lab evaluations, retinal photography, and podiatry assessments, Metnoia NewHealth Institute is committed to the prevention and treatment of diabetes and its complications. The center emphasizes evidence-based treatments and state-of-the-art care to achieve excellent patient outcomes.

Role Description

This is a full-time, on-site position located in Ernakulam for a Digital Marketing Specialist. The role includes creating and managing digital marketing campaigns, analyzing web analytics, optimizing online marketing strategies, and managing social media platforms. The Digital Marketing Specialist will also collaborate with the team to develop and execute communication strategies aligned with the organization's mission and goals.

Qualifications

• Proficiency in Digital Marketing, Online Marketing, and Web Analytics
• Handling Website and SEO Activities
• Experience in Social Media Marketing, with a focus on content creation and audience engagement
• Strong Communication skills, both written and verbal, for effective messaging and strategy presentation
• Ability to analyze data and optimize strategies for digital platforms
• Proven understanding of the healthcare sector or related industries is an added advantage
• Bachelor’s degree
• Certification in Digital Marketing would be an add on.