Digital Marketing Executive

Key Responsibilities

• Plan and execute digital marketing campaigns across platforms (Google, social media, email, etc.)
• Manage SEO/SEM strategies to improve website visibility and traffic
• Create, curate, and optimize content for websites, blogs, and social media
• Run paid advertising campaigns (PPC, display ads, social media ads)
• Monitor and analyze campaign performance using tools like Google Analytics
• Manage social media accounts and engagement strategies
• Coordinate with design and content teams for campaign creatives
• Optimize conversion rates and improve user experience on websites
• Stay updated with latest digital marketing trends and tools

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Business, or related field
• Proven experience in digital marketing
• Strong knowledge of SEO, SEM, PPC, and social media marketing
• Familiarity with tools like Google Analytics, Google Ads, and Meta Ads Manager
• Excellent communication and content creation skills
• Basic understanding of HTML/CSS is a plus
• Analytical mindset with data-driven decision-making skills
• Graphic design or video editing skills
• Experience with CRM tools

Key Performance Indicators (KPIs)

• Website traffic growth
• Lead generation and conversion rates
• ROI on digital campaigns
• Social media engagement and follower growth

Qualifications

• Bachelor's degree in Marketing or related field
• Excellent understanding of digital marketing concepts
• Experience with business to customer social media and content generation
• Strong creative and analytical skills

Interested Candidates send your cv on [email protected] or DM 9004125705