Digital Marketing Associate

Company Description
Lean Hippo Marketers is a data-informed, content-led digital marketing agency that maximizes client business results through Social Media, Search Engines, and the Web. The team brings together marketers, technologists, designers, and storytellers who collaborate to deliver innovative, measurable outcomes. The agency focuses on using insights and creativity to drive quantifiable growth for diverse clients and industries. By carefully optimizing resources, Lean Hippo Marketers seeks to deliver “hippo-sized” impact while maintaining agility and efficiency.
Role Description
This full-time, on-site Digital Marketing Associate role is based in Gurgaon and focuses on executing and optimizing digital campaigns across social media, search, and web channels. The Digital Marketing Associate will support day-to-day campaign management, including content scheduling, audience targeting, performance monitoring, and basic reporting. The role involves collaborating with designers, writers, and developers to ensure cohesive messaging and brand alignment across platforms. Responsibilities include tracking key metrics, assisting with web analytics, contributing to strategy discussions, and suggesting data-backed improvements to enhance reach and conversions. The Digital Marketing Associate will also participate in brainstorming sessions, stay current with digital trends, and help maintain a consistent online presence for client brands.

Qualifications

• Candidates should possess strong skills in Digital Marketing and Online Marketing, with an understanding of multi-channel campaign execution.
• Candidates should possess skills in Social Media Marketing, including content planning, audience engagement, and platform best practices.
• Candidates should possess skills in Web Analytics, with the ability to interpret performance data and derive actionable insights.
• Candidates should possess strong Communication skills, including clear written and verbal communication and effective collaboration with cross-functional teams.
• Additional beneficial qualifications include familiarity with SEO/SEM tools, experience with marketing automation or social media management platforms, and basic knowledge of A/B testing.
• A bachelor’s degree in Marketing, Communications, Business, or a related field is preferred, along with the ability to work on-site in Gurgaon and manage multiple projects in a fast-paced environment.