Creative Researcher

Creative Researcher

We're looking for a Creative Researcher to help build compelling, insight-led content for YouTube. This role sits at the intersection of research, storytelling, and content strategy. You'll dive deep into topics, people, careers, and life experiences, and turn that research into engaging video concepts and structured briefs.

If you're someone who's obsessed with understanding people, loves finding interesting stories, spends time on YouTube, and enjoys using AI to work smarter, we'd love to talk.

What you'll do

• Research people, professions, industries, trends, and life experiences to uncover unique insights and stories.
• Convert complex or boring information into engaging storylines and video briefs.
• Brainstorm video ideas, titles, hooks, and content angles alongside the creative team.
• Conduct interviews with students, professionals, creators, and other interesting individuals to uncover authentic stories.
• Use AI tools extensively for research, ideation, summarization, and workflow optimization.
• Organize research, interview notes, and production workflows using tools like Notion.
• Stay on top of youth culture, creator trends, internet conversations, and what's resonating with Indian and global audiences.
• Collaborate closely with writers, producers, and creators throughout the pre-production process.

What we're looking for

• Experience working in the YouTube or creator ecosystem, preferably in research, scripting, or pre-production.
• You either create content yourself or have worked closely with creators.
• Exceptional research skills—you know how to go beyond surface-level Google searches and build structured, insightful briefs.
• Strong storytelling instincts with the ability to identify compelling narratives.
• Comfortable interviewing people and drawing out meaningful, detailed stories.
• Highly organized and reliable, with experience managing workflows in Notion or similar tools.
• Excellent written and spoken English communication skills.
• AI-native mindset with hands-on experience using tools like ChatGPT, Claude, Perplexity, Gemini, or similar for research and content creation.
• Curious, adaptable, and excited by the fact that every video is a new problem to solve.