Copywriter

About Us
Famyo is a premium, character-led kids’ essentials brand built on original IP.

We create our own characters, products, and content to build emotional connection with kids.

Inspired by global brands like Miniso and Disney, we’re building for the Indian market first.

Famyo is being built as a scalable, global kids’ lifestyle brand.


Job Description

Location: Bangalore (In-Office)
Experience: 0–3 Years
Working Days: Monday – Saturday

About the Role
We are looking for a creative and detail-oriented Copywriter who can craft compelling content across formats.

This role focuses on writing high-converting and engaging copy for ads, social media, and brand communication.

Key Responsibilities
Write clear, engaging, and persuasive copy for ads, social media, website, and campaigns
Develop ad copies, hooks, captions, and scripts for performance marketing
Work on brand communication across retention and website channels, including emails, WhatsApp, landing pages, and product pages
Collaborate with creative, design, and marketing teams to bring ideas to life
Adapt tone and messaging based on platform, audience, and campaign objective
Work on brand storytelling and content narratives
Edit and refine content to ensure clarity, consistency, and impact
Stay updated with content trends, formats, and high-performing copy styles


Requirements

• 0–3 years of experience in copywriting, content writing, or social media
• Strong command over English (written and verbal)
• Ability to write concise, engaging, and conversion-focused copy
• Understanding of different content formats (ads, reels, captions, scripts)
• Creative thinking with attention to detail
• Ability to manage multiple projects and meet deadlines
• Good to Have (Brownie Points)
• Experience in D2C or performance marketing copywriting
• Exposure to UGC, short-form content, or ad creatives
• Understanding of kids/parents audience
• Experience working with creative or marketing teams
  
  

Benefits
Why Join Famyo?

Work directly with founders
High ownership and creative freedom
Opportunity to shape brand voice from early stage
Fast-paced, learning-driven environment
Exposure to performance marketing and content strategy