Content Strategist

Hiring: Content Strategist

📍 Location: Gurugram

🕒 Type: Full-time

🧠 Experience: 1-2 years in content & social media

🚀 Start Date: Immediate

About FRAX:

FraX is the smartest way to build real wealth. We've built India's first fractional real estate investment platform that lets you own premium properties starting from just ₹10,000.

We're growing fast, and we need a creative content strategist to help us tell that story.

Role Overview:

You'll shape how FraX shows up across every platform - from Instagram Reels to LinkedIn posts to Reddit threads. You'll think in strategy, write with intent and keep the content engine running smoothly.

What You'll Do

• Develop and execute content strategy across Instagram, YouTube, LinkedIn, and Reddit
• Write scripts for videos and content for carousels, images and PR publications
• Create clear design/edit briefs for graphic designers and video editors
• Maintain and manage the monthly content calendar
• Engage actively on FraX's social media platforms and the WhatsApp community
• Shoot videos and handle basic shoots independently when needed
• Collaborate with the marketing team on brand work across the company

Who we're looking for:

• 1-2 years of experience in content roles
• Strong writer across formats - scripts, captions, long-form, briefs
• Have grown a social media page from scratch (brand or personal)
• Have shot content first-hand and are comfortable on camera
• Comfortable with deep research and turning complex ideas into simple content
• Can generate creative ideas and briefs to convert them into final content 
• Analytical enough to read metrics and adjust strategy accordingly

Work Details:

📍 Work from Office, Gurgaon

🗓️ 5 days a week (Monday to Friday)

How to Apply:

Send your resume and portfolio/writing samples to [email protected] with the subject line Job 

Application - Content Strategist

PLEASE NOTE:

Portfolio/writing samples are a must for applying to this role. So make sure to add a link to it in your resume itself.

If shortlisted, we'll ask you to complete a small assignment to demonstrate your skills.

Note: We'll only be reaching out to applicants whose portfolios match our requirements.