Business Development Manager - Edtech

Role: Business Development Manager (BDM – B2C | SLBS)

Company: Marklance (EdTech)

Location: Palarivattom

Experience: 2–6 years

CTC: Fixed + Performance Incentives

Marklance is an EdTech company dedicated to empowering learners through innovative, technology-driven education solutions. We focus on delivering impactful learning experiences for students and professionals across India.

The Business Development Manager – B2C (SLBS) will be responsible for driving individual customer acquisition, revenue growth, and brand penetration by selling Marklance’s learning solutions directly to students, parents, and working professionals.

• Drive B2C sales through leads generated via marketing, digital campaigns, and referrals
• Counsel students, parents, and learners on suitable courses and learning solutions
• Convert inbound and outbound leads into enrollments through calls, demos, and follow-ups
• Meet and exceed monthly and quarterly revenue targets
• Maintain accurate records of leads, conversions, and interactions in CRM
• Build trust-based relationships with customers to ensure high conversion and retention
• Participate in sales events, webinars, and promotional activities
• Coordinate with marketing and product teams for feedback and improvement
• Handle objections, negotiations, and closure effectively

• Bachelor’s degree in any discipline
• 2–6 years of experience in B2C sales / EdTech sales / Inside sales
• Strong communication, persuasion, and negotiation skills
• Target-driven mindset with a passion for sales
• Ability to understand learner needs and recommend appropriate solutions
• Comfortable with high-volume calling and follow-ups
• Experience using CRM tools

• Prior experience in EdTech, Online Courses, Test Prep, or Skill Development
• Experience handling students, parents, or working professionals
• Knowledge of sales funnels, lead management, and conversion metrics

Interested candidates can send your resume to [email protected]