Brand Manager

Company Description

Strassenburg Pharmaceuticals Limited is a renowned pharmaceuticals manufacturing and marketing company headquartered in Kolkata, India. With a strong commitment to quality and innovation, the company has been making significant contributions to the healthcare industry. Strassenburg focuses on providing effective and affordable solutions to address diverse medical needs. The organization values growth, integrity, and a deep commitment to improving healthcare outcomes in the communities it serves.

Role Description

The Brand Manager will oversee the strategic planning, development, and execution of marketing initiatives to strengthen and expand the company’s brand presence. Responsibilities include conducting market research, identifying consumer needs, managing product launches, developing promotional strategies, and collaborating with cross-functional teams. The role also involves monitoring market trends and competitor activities to ensure effective branding and marketing efforts. This is a full-time, on-site position based in the Greater Kolkata Area.

Qualifications

• Proficiency in pharmaveutical brand strategy development, market research, and promotional campaign planning
• Strong knowledge of digital marketing, content creation, and social media strategy
• Excellent analytical skills with the ability to interpret data and market trends
• Exceptional project management, organizational, and communication skills
• Proven ability to collaborate effectively with cross-functional teams
• Experience in physician-targeted marketing, pharmaceuticals, or healthcare industry is a plus
• Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred)