Brand Designer

The role in one line
Help us build the visual identity, packaging, and design system of two new consumer brands from the ground up. You'll be the designer on a team of four, not the junior on a team of forty.

Who we are
The founding team has built and sold three consumer brands across personal care, food, and wellness. We've shipped formulations to market, scaled manufacturing, raised capital, and exited. We're not learning consumer goods on the job.
We're now building two brands we believe will define the next decade.

Litpits is premium skincare for the parts of the body nobody formulates for properly: underarms, neck, back, intimate areas. Real actives engineered for skin that's been served by harsh deodorants and empty marketing for decades.

RECONN is India's first nutrition system built for people on GLP-1 therapy (Mounjaro, Ozempic, Wegovy). The category is exploding, millions of Indians will be on these drugs by 2030. We're shipping five products that solve what these drugs leave broken.

Two categories. One operating principle: every ingredient must earn its place at a clinically meaningful dose, or it doesn't belong in the formulation.

What you'll actually do
You'll work directly with the founders on every visual decision. In a typical week you might:
Design the visual identity for two brands that need to feel distinct but share an operating philosophy
Take packaging from concept to printer-ready files: front-of-pack, back-of-pack, secondary cartons, sleeves, blisters, stick packs
Build the typography systems, color palettes, grid logic, and photography direction
Design the website, the email templates, the social grid, the deck templates
Art-direct photoshoots: product, lifestyle, ingredient
Write the design system documentation so the brand stays consistent as we grow
Decide what not to design because restraint is the hardest part of taste
This is hands-on design work. You're not briefing an external designer; you're the one in Figma at 11pm getting the kerning right.

What we're looking for
You're 0–2 years out of school or 0–2 years into a design career. You studied graphic design, communication design, visual communication, or you didn't study design at all and taught yourself. Fresh graduates welcome.

More important than your CV:
You have strong opinions about typography. You can spot bad letter-spacing from across the room.
You understand grids, hierarchy, and white space, not as rules but as tools
You've designed for print, not just screen and you know what bleeds and crop marks are
You're allergic to design that's loud for the sake of being noticed
You notice the difference between premium and expensive, between simple and lazy
You're fluent in Figma. Photoshop and Illustrator where they're better tools.
You'd rather sit with a hard layout problem for a week than ship something derivative in a day
If you've designed for a consumer brand, agency-side or in-house, even as an intern do tell us about it. Show us the work. If you haven't, show us what you've made anyway: side projects, posters, zines, a personal site, anything where you've put your taste on the line.

Bonus if you can write the words you design around. Not required, but the people who do tend to be the best designers.

We don't care about brand names of past employers, college rankings, or years-of-experience theater.

What you'll get
Two brand identities built from scratch in two years. Most early-career designers get to ship one brand redesign in five.
Real mentorship from founders who've built consumer brands before
Salary that's competitive at the top of the early-career band
A small team where your work ships as designed, not as committee-approved
Direct creative control over the visual identity, packaging, and design system
You will operate at a level here that a five-year veteran at a large agency won't reach. That's what happens when there's no middle layer between you and the decision.