Brand Designer

Company Description Braeking is a growing brand-focused company dedicated to creating distinctive visual identities and impactful design solutions. The team works closely with clients to translate business objectives into clear, compelling brand experiences across digital and physical touchpoints. Braeking values creativity, collaboration, and a detail-oriented approach to building memorable brands. The company encourages new ideas, supports professional growth, and offers opportunities to shape the visual direction of diverse projects.
Role Description The Brand Designer will be responsible for developing and refining brand identities, including logos, color palettes, typography, and visual systems that align with client and company objectives. Day-to-day work includes creating visual concepts, designing marketing and communication materials, preparing brand guidelines, and collaborating with marketing, product, and leadership teams to ensure consistent brand application across all channels. The role involves presenting design concepts, iterating based on feedback, and maintaining high-quality standards in all deliverables. This is a full-time, on-site role based in New Delhi.
Qualifications

• Strong skills in Brand Identity and Branding, with experience creating cohesive visual systems and brand guidelines.
• Proficiency in Brand Design and Visual Design, including layout, color theory, typography, and composition.
• Advanced Graphic Design abilities, with hands-on experience using industry-standard design tools (e.g., Adobe Creative Suite, Figma, or similar).
• Ability to translate strategy and content into clear visual narratives, and to adapt designs for print, digital, and social media formats.
• Relevant academic background in Design, Visual Communication, Fine Arts, or a related field, or equivalent practical experience.
• Strong portfolio showcasing brand and visual design work, attention to detail, and problem-solving through design.
• Effective communication and collaboration skills, with the ability to work on-site in cross-functional teams in New Delhi.
• Familiarity with contemporary brand trends, user-centered design principles, and basic understanding of marketing and storytelling is beneficial.