B2B Sales Manager
SkateSupplyIndia
Job Description
B2B Sales Manager
Location: Chandigarh (Preferred)
Experience: 3–6 Years (Minimum 3 Years in B2B Sales)
Employment Type: Full-Time
About Skate Supply India:
Skate Supply India is India's leading skateboard company, committed to growing skateboarding through premium products, retail, community initiatives and partnerships. We are looking for a driven B2B Sales Manager to grow our wholesale business by converting qualified leads, expanding our distributor network and building long-term relationships with retailers, institutions and channel partners.
ROLE OVERVIEW:
You will own the complete B2B sales cycle from lead qualification to closing and account management. Your primary objective is to convert opportunities into long-term business while expanding Skate Supply India's presence across India.
KEY RESPONSIBILITIES:
- Follow up on 700+ qualified leads generated through trade shows, exhibitions and inbound enquiries
- Identify, onboard and manage distributors, dealers and wholesale partners across India
- Acquire new retailers including sports stores, toy stores, lifestyle stores and independent dealers
- Develop business with schools, universities, sports academies, clubs and corporate buyers
- Generate new opportunities through cold outreach, networking, referrals and prospecting
- Conduct product presentations, negotiate commercial terms and close B2B deals
- Build long-term relationships that drive repeat orders and account growth
- Maintain a disciplined CRM with timely follow-ups and accurate pipeline tracking
- Coordinate with the marketing and operations teams to ensure smooth execution and customer onboarding
- Represent Skate Supply India at exhibitions, industry events and customer meetings
WHAT WE ARE LOOKING FOR:
- Minimum 3 years of B2B sales experience (3–6 years preferred)
- Experience selling through distributors, dealers, retailers or institutional channels
- Strong negotiation, communication and relationship-building skills
- A proven track record of achieving or exceeding sales targets
- Experience using CRM platforms such as HubSpot, Zoho, Salesforce or similar.
- Highly organised, self-driven and comfortable managing multiple opportunities
- Willingness to travel when required
- Experience in sports goods, toys, consumer products, lifestyle, outdoor or FMCG is a strong advantage
KPIs:
- Revenue generated
- Lead-to-customer conversion rate
- New distributors appointed
- New retail & institutional accounts acquired
- Average deal size
- Repeat business and customer retention
- Sales pipeline value and forecast accuracy
- Monthly and quarterly sales target achievement
WHAT SUCCESS LOOKS LIKE IN THE FIRST 6 MONTHS:
- Successfully engage and qualify all 700+ exhibition leads
- Convert a healthy percentage of qualified leads into active customers
- Onboard 10–20 new distributors/dealers (or whatever target you set)
- Establish a structured CRM and follow-up process
- Open new institutional accounts (schools, academies, retailers, etc.)
- Build a strong sales pipeline that supports sustained monthly revenue growth.
WHY JOIN US:
Join a fast-growing company at the forefront of skateboarding in India. You'll work closely with the founders, build meaningful partnerships and have the opportunity to make a direct impact on the company's growth.
APPLICATION REQUIREMENTS:
- Updated resume
- LinkedIn profile
- A brief summary (maximum 200 words) of the largest B2B deal you've personally closed
- Links to any notable achievements, awards or sales recognition (if applicable)
MINI ASSIGNMENT (REQUIRED):
Imagine you've just joined Skate Supply India. We have 700 qualified leads from a recent B2B trade exhibition.
In no more than 250 words, tell us:
- How would you prioritise these leads?
- What would your first 30-day follow-up plan look like?
- How would you maximise conversions while building long-term customer relationships?
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