Amazon PPC Expert

Job Description

We at Epigroww Global Pvt Ltd are looking for an Amazon PPC Expert with strong experience in the Beauty & Personal Care . The ideal candidate will have hands-on expertise in managing and optimizing Amazon PPC campaigns, with a solid understanding of how advertising strategies drive growth for fast-moving consumer brands. Key Responsibilities: Manage, optimize, and scale Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display). Conduct in-depth keyword research and category analysis specific to the Beauty & FMCG segment . Analyze ad performance on a daily basis ? track ACoS, TACoS, CTR, CVR, ROAS and take data-driven actions to improve results. Collaborate with the marketing and creative teams to ensure campaign messaging aligns with brand positioning and seasonal promotions. Monitor competitor strategies and market trends within beauty & FMCG. Utilize and apply basic knowledge of Amazon DSP to support broader advertising efforts when needed. Stay updated with Amazon?s latest advertising features, policies, and tools. Qualifications Experience with Amazon PPC management, including keyword research and campaign optimization Strong analytical skills to interpret performance data and make informed decisions Familiarity with ecommerce strategies and trends Proficiency in using Amazon Seller Central Excellent communication and collaboration skills Ability to work independently and meet deadlines Experience with other digital marketing channels is a plus Bachelor's degree in Marketing, Business, or related field preferred